As a Specialty Retailer,

Alone, you'll never compete effectively in the Future of E-Commerce,

Against the awesome and rapidly expanding power of Amazon PRIME.

You'll lose this war unless you also sell "EVERYTHING" online competitively against them.​

TWO  Powerful Statesmen LEADERS  That Saved America - YOU CAN DO EXACTLY THE SAME:


1.   Ben Franklin (1706 - 1790):  wrote "Join, or Die" (1754) 260 years ago, Clone Of  United We Stand - Divided We Fall

Propelling the USA's original 13 colonies into becoming the World's greatest Nation against similar overwhelming forces.

Franklin was also co-responsible for UNITING the 13 colonies thus WINNING The American Revolutionary War (1775–1783),

Franklin also UNITED The Colonies, Spain (1777) and France (1778 ) Against Britain helping win the Revolutionary War.


2.   Franklin Roosevelt (1882 - 1945):  World War II:  UNITED:  Britain;  Russia;  China;  France;  India;  Canada;  Australia

Using Aesop's UNITING wisdom, the WAR was won over:  DICTATORS:  Hitler (Germany);  Hirohito (Japan);  Mussolini (Italy).

If you think Amazon PRIME is tough - Franklin & Roosevelt were up-against extraordinarily tough guys - AND WON.

We don't mean to minimize any of this - but if you think about it - no one individual in a UNITED force Does Anything New.


OF COURSE YOU CAN WIN THIS THING:

IF YOU UNITE - Like These FIVE Guy's Did - Changing History Forever.

If Your E-Commerce GROWTH Is Less Than 12% to 15% Annually,

There Is An Age Old HISTORICAL Wisdom That Never Fails Against Just Such An Impossible Option:

Circle The Wagons

United You'll Stand -
Divided You'll Fall   (Aesop's 2 thousand year old maxim, tested & proven).


Your Adversary, Amazon PRIME, has already won the Initial E-Commerce Battle:
COMBINED THEY HAVE:​

​​​​Stifled your Growth Opportunities,
Stolen your Customers,
Decimated your Sales and Profits,
Reduced your Corporate Market Value,
And Destroyed Your Brand's Power,
With their combined powerful & relentless battle hardened aggression,
They are investing Billions of dollars annually in building their E-Commerce arsenal,
Furiously battling YOU for whatever online sales you may have,
And all 3rd party delivery services have failed to deliver the 12% to 15% sal
es & profits you need,
Making you Amazon PRIME's powerless collateral damage, irrelevant in today's online world.

HERE'S PROOF OF HOW RELEVANT YOU STAND TODAY AGAINST THE E-COMMERCE LEADERS

5.    Amazon PRIME and their PRIME member retailers as far as you are concerned, Are UNITED Against You  (Chart 1)


             Triple Trouble For Your Future - - - Unless You UNITE.   


YOU CAN'T CONQUER ANYTHING WHEN YOU ARE DIVIDED.


UNITE IF YOU WANT TO REMAIN STANDING.   


UNITED:   (To Strengthen, Solidify, Consolidate)

1.   TOGETHER, UNITING the Best Products, Competitive Pricing & Unique HIGHER Expertise,

        Of your Top Gun NON-COMPETING Major Specialty B&M Retail ALLIES,

        That COMPLEMENT your products, against Amazon PRIME,

        Gives you THE ABSOLUTE POWER you require in Chart ONE to win this WAR - Hands Down - QUICKLY.



2.   FOR UNITING TO HAPPEN, WE NEEDED TO: 

ELIMINATE THE COMPETITVE "DIVIDING" ASPECT - SHOCKING BUT TRUE.

To do this in a highly competitive way,

Without violating any laws that may exist,

And still appeal to you

AND THE CONSUMER,

WE HAD TO:


2.   "The Enemy Of My Enemy Is My FriendArabic Origin (500 - 400 BC):

"an ancient Maxim which suggests that two opposing parties can or should work together against a common enemy"

Combined, the online sales of Amazon PRIME exceed the sum total of the remaining top retailer's online sales.

But add to this the online sales of ONE MILLION (of 3.8 million) local area stores and your situation reverses - Chart ONE.



3.   "Divide & Conquer"   Philip II of Macedon  (382–336 BC):  Alexander The Great's Father & student of Aesop),

"gaining & maintaining power by breaking up larger concentrations of power into pieces that individually have less power"

A Maxim Amazon PRIME use to defeat smaller divided competitors - So Far PRIME is Easily Winning . . . Big Time.

You can reverse this by UNITING A Collectively More Powerful Larger Group - as shown in Chart ONE - The POWER


THREE  Powerful Military LEADERS That Revolutionized The World - YOU CAN DO EXACTLY THE SAME:


 1.   Alexander the Great  (356 - 323 BC): by UNITING various Greek City States using Aesop's Wisdom,

"by the age of thirty he had created one of the largest empires of the ancient world"

and is considered one of history's most successful military commanders - you can do the same.

With the trained and experienced STRONGLY UNITED armies Alexander had - IT WAS EASY.

UNITING the 7 top retailers trained and highly proficient in 7 major product groups - it's just as easy for you too.

The FINANCIAL & HISTORICAL POWER Of UNITING

​4.    AMERICA IS IN TROUBLE - HELP SAVE IT as Roosevelt & Franklin did years ago by UNITING.

Retail is the largest private sector employer in America.

There are 42 million jobs supported by the retail industry,

And 3.8 million retail establishments

That are now at high risk due to Amazon PRIME's Aggression,

Including your local area stores and employees,

In 2015 there have been 9,201 Store Closings of The Largest US Brick-and-Mortar Retail Chains

Just imagine how many Mom & Pop local stores closed putting thousand more people out of work.

5.  The Entire B&M Industry Is Ready To UNITE  against a powerful common enemy:  Amazon PRIME.

But local stores need the B&M Industry Leaders TO LEAD THE WAY.

We're the catalyst,

You Are The Industry Leader In Your Market Segment.

The apocalypse must be Stopped BY YOU Right Now . . . Before It Happens.

As Ben Franklin so wisely said:  "Join, Or Die".

UNITED YOU WILL STAND - DIVIDED YOU WILL FALL - Aesop's and Ben Franklin's Advice - Not Ours

But We Do Agree With Them,

How About You ?       

In 2016 You Are Becoming Irrelevant In This Trillion Dollar Market.

Aesop's Age Old Common Sense Wisdom will show you the Only Way Out Of This Mess,

​As proven by the world's  3  Greatest Military Leaders  &  2  Greatest Statesmen.

With a simple Common Sense Strategy You Can Easily Duplicate.

To Win The Trillion Dollar E-Commerce War - 35% Of All Future Retail,
Amazon PRIME sells virtually "Everything" consumers want online against you,

With more product groups added every day as new powerful ammunition against you.

Giving Consumers (1) One Stop Shopping (2) One Delivery Fee (3) One Delivery To Deal With.

They're Winning The E-Commerce War Faster Than Anyone Imagined - see Past 8 Years above.

AMAZON PRIME IS CLEARLY WINNING THE WAR AGAINST YOU - SO FAR.

BUT WITH 1 MILLION UNITED LOCAL RETAIL STORES (Probably Many More) - Chart ONE,

USING THE ABOVE PROVEN UNITING STRATEGY - The POWER

YOU CAN REVERSE THIS DEBILITATING & DEMORILIZING BATTLE QUICKLY.

MAKING YOU & YOUR PRODUCTS MORE RELEVANT THAN EVER BEFORE.

ALL YOU HAVE TO DO IS LOOK AFTER YOUR OWN CORPORATION - NOTHING ELSE.

                        WE DO THE REST.      


But WITHOUT Aesop's Wisdom . . . The POWER  will be lost and written off to sheer madness,

Leaving You Completely Irrelevant In The Future Of E-Commerce.

DIVIDED AND THE BATTLE WILL BE LOST WITHOUT A SHOT BEING FIRED  Chart 2

3.   TECHNICALLY:

DIVIDED versus UNITED:

DIVIDED:   (To Fragment, Disintegrate, Separate, Collapse, Brake-down):


1.   LET'S FACE IT - Technically You've Already Lost  (Charts 1 & 2, Years 2008-2014)

You gave Amazon PRIME 8 years head start . . . and they took it . . . and used it wisely against you.

Amazon PRIME Has Already Technically Won based on their growth against you in those 8 years.

Therefore, it's now a lot more difficult to compete with them today, AND WIN, than 8 years ago,

But It Still Can Be Done,

IF YOU BECOME STRONGLY COMMITED TO UNITING QUICKLY.

        It's time to snatch VICTORY from the jaws of DEFEAT.  (James Seddon: Mexican War 1846-1848)

        BUT TIME IS OF THE ESSENCE.      


2.   From our vantage point,

        Specialty Retailers seem to see other Specialty Retailers as the Competitive Enemy instead of Amazon PRIME.

        And thus are highly DIVIDED, heading for a FALL,

​The Defeat Of Amazon PRIME's Current Compounding Growth, as shown in Chart ONE

Will be AN EPIC EVENT discussed for decades to come,

Join The Consortium NOW and become one of the 7 Leaders in this amazing winning team.

What's The Alternative ?     - - -    Chart TWO.


If Any Of This Makes Any Sense To You:     

Or Call us before 2016 is also lost,

We'd be pleased to answer ANY additional questions, suggestions or concerns you may have.

Here's our contact information.

Ask for Gail Nichols (Cell:  305-807-2725) - she's available almost 24 / 7 / 365   (or you can call or email me anytime).

Most Respectfully:

Richard S. Cherry

Email:   RCherry@TheNOWmall.com
 

P.S.   If you disagree with any of the above, we'd sure like to hear from you.    

If you disagree, and don't want to tell us why,

Most respectfully please ask us to remove you from future articles.     


THE CONSORTIUM IS COMING - IT'S JUST A MATTER OF TIME

3.   ​As you collectively are using myriad DIFFERENT 3rd Party Delivery Providers,

        Competing furiously with each other for your online business,

        You are each going in different directions using different 3rd Party Providers:

        THEREFORE This DIVISION Between You Is WIDENING  making you even less UNIFIED.

        Thus Assuring Amazon PRIME's Aggression Succeeds Against You . . . FASTER.



4.   The minute we divulged ANY part of the "Secret Sauce",

        Every would-be competitor in the world (including outside the USA)

        Would, as we've repeatedly seen before, be all over it,

        Thus continuing the competitive pressure to DIVIDE you.

Chart TWO Is The Profound Reality Of Today's Situation.

CHART TWO CAN BE STOPPED by IMMEDIATELY UNITING - Here's Conclusive Proof



1.   FINANCALLY:

Comparing Charts 1 and 2 shows you a New Retail Frontier for spectacular growth and profits,

Catapulting your sales, profits and market valuation forward in realistic ways you now can only dream about - Chart 1.

Ask and we'll send you an analysis of what you can realistically achieve UNITING against Amazon PRIME.




2.   HISTORICALLY:

If You Have Any Doubt About THE "POWER" Of UNITING    Here's Conclusive Proof:



THREE  Powerful MAXIMS That Revolutionized The World - AND WILL WORK FOR YOU:



1.   "United We Stand - Divided We Fall"   Aesop   (620 – 564 BC):  2.6 thousand years ago originated this Maxim

"that if members of a group, with binding ideals, work on their own, instead of as a team, they are each doomed to fail"

Aesop knew The POWER was STRONGLY UNITED ALLIES against overwhelming competing forces - you can do the same

If a colony of ants can defeat a herd of elephants:  You and 1 million local retailers UNITED can easily defeat Amazon PRIME

2.   Hannibal (247 – 181 BC):  Cannae, Italy - By UNITING Spanish, French & North African Armies using Aesop's wisdom,

He surrounded (Earliest Known Pincer Movement) and destroyed the entire Roman Army IN ONE DAY  (2 Aug 216 BC)

"The greatest tactical feats in military history and one of the worst defeats in Roman history". 

Amazon PRIME is also Surrounding You Right Now in a wildly successful but unnoticed Pincer Movement.

Do you realize with 1 million UNITED retailers - how easy this will be for you to reverse this Pincer in your favor.


3.   Julius Caesar (100  – 44 BC):   By UNITING various POLITICAL competitors in a Triumvirate using Aesop's wisdom,

By age 40,  he had turned The Roman Republic (Italy) into The Roman Empire (Europe, Mesopotamia, Egypt, North Africa)

"Caesar is considered by many to be one of the greatest military commanders in history"

Amazon PRIME has effectively UNITED smaller PRIME member retailers against you,

But you appear to see the other Major Specialty Retailers as competitors, not Amazon PRIME - Switch Sides And You'll Win.

​Create a system no other competitor would want to copy:

      ESSENTIALLY A NON-PROFIT ORGANIZATION (The Consortium Network).

Major Retailers Who UNITE are EASILY capable of taking on Amazon PRIME (see Chart 1).



3.   The ONLY way to offer FREE delivery in 30-45 minutes is:

To strip out the 3 Party Providers costs & profit (amongst other things).

This can ONLY be done with a large UNITED group of retailers covering all market segments.

 The Consortium hires the Drivers, you have full control of your wing that 3rd parties now have.



4   THE REALITY FACTOR:  The Internet Changed Your World FOREVER. 
​Retail Power Could Now Be Concentrated In Jeff Bezos' Hands, Now More Powerful Than Yours.
This Nasty Fact Is Becoming More And More Evident Every Day - See Chart TWO above.



UNITED YOU'LL REMAIN STANDING  Divided You'll Fall   (Aesop's Wisdom).



4.   SUMMARY

1.   Without creating The Consortium Network, all we would be is The Original 3rd Party Provider:

2.   The Consortium Network WOULD NOT EXIST,

3.   Amazon PRIME would win by default now in 1 to 3 years - GUARANTEED.



3.   If sales continue to leave the stores and go to online warehouses at the current compounding growth rate,

(Amazon PRIME is rapidly building new E-Commerce warehouses in any vacant lot)

America (and you) will soon face an apocalypse of shocking proportions,

Beyond anything either Franklin or Aesop could have imagined,